Why do certain songs, once we’ve heard them, get stuck in our head?
We’ve all got those ‘earworms’ those ones we can’t stop thinking about or singing to ourselves.
Why do ear worms stay in our brain? Earworm songs make use of melodic patterns, along with a dash of surprise.
In order for our messages, or stories to become sticky, they needed to have these patterns and surprises as well.
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Change it up.
Don’t be monotone.
Don’t begin every sentence with an upward inflection and then end on a downward one. Unless you want to be a news reporter.
Variety is the spice of life and that spice is one of the magic ingredients to great speaking. Next time you’re in front of people, give it a go! You’ve got nothing to lose and your audience might end up with an amazing earworm they can’t shake as a result of the melody in your voice.